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Leveling The Healthcare Playing Field (with Gentry Lynn)

“You can have the same provider, same treatment, two different locations, different outcomes.” - Gentry Lynn

Gentry Lynn, VP at Healthcare Bluebook, joined me this week to discuss what it means to actually make an impact in this industry, why there’s so much cost variance between locations, and how we can more effectively engage members to use new solutions.

One of the key points of our discussion was that there are actual health outcome and cost ramifications to which location patients get their care from, even if the provider is exactly the same.

The impact of what we do is a frequent topic of this podcast, and in this episode we dive deep into what it means to try to make positive change in such a huge and frequently old-fashioned industry.

Chapters:
0:00 - Meet Gentry
02:49 - Gentry Lynn's Journey into the Insurance Industry
19:24 - Remote Collaboration and Specialization in Our Industry
23:19 - Healthcare Cost and Quality Transparency Tool
31:19 - The Impact of Medical Cost Transparency
37:18 - Evaluating Doctors for Optimal Medical Care
46:11 - Cost Variance By Location
51:59 - Personalized Communication leads to Member Engagement
54:05 - Surprising Disparities in Healthcare Procedure Costs

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Key Words:
#healthinsurance #healthcare #bluebook #employersolutions #costandquality #centersofexcellence #employermindsets #dataintegration #claimvalidation #costvariance #podcast #selffunded
health insurance, healthcare, bluebook, employer solutions, cost and quality, centers of excellence, employer mindsets, data integration, claim validation, cost variance, podcast, self funded